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Training Videos with Takeaway Guides

Connect with a wider demographic workforce/talent group to successfully attract & hire

Today’s changing and challenging environment for organizations, puts a spotlight on attracting and retaining the people you need for your work teams. Organizations want to/need to connect with demographically wider talent groups/workforce in order to:

  • Attract the number of & type of talent/workers needed
  • Produce an organization that can connect with the wider demographics in the community/marketplace
  • Enrich teams with a range of/variety of “differences” that research shows are better at generating ideas, solving problems adapting to changes and being innovative,


An important “basic” for connecting is having an inclusive culture. This is foundational as research shows that this impacts the choice of over 67% of job seekers and is a basic aspect of organizations that retain a demographically rich workforce lessening the need to engage in continual recruiting as positions/jobs empty


The video and “takeaway” guide” covers the critical steps in connecting with all demographics in talent groups/workforce:

  • Reviewing the requirements for your organizations “jobs” (skill sets, background, education, experience, expertise) – be critical of “its what we always look for” and focus on “what really is needed”
  • Identifying “missing” demographics (age ranges, genders, ethnicities, backgrounds, education, orientation, challenged etc.) in those job seekers you currently attract
  • Understanding/documenting where you recruit now
  • Conducting conversations with people (inside and outside your organization) from both “missing” & currently represented demographics who can give insight into fresh locations and mechanisms you might use to connect with today’s groups
  • Measuring your success

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Shape connected teams/partnerships that are productive, innovative & engaged

Connecting your people into teams and partnerships is today’s powerful strategy to attract and retain, especially the people your organization needs from the wider demographics in today’s workforce/talent groups.


If structured and utilized well, teams and partnerships can:

  • Create an “us” mentality with all demographics that enhances synergy, helping all workers reach goals
  • Clarify & support the way we will work together – how we use/leverage/support “differences”
  • Engage the members in discussing different approaches/perspectives – support innovation
  • Enhance success paths with learning, mentoring and opportunity identification
  • Create a culture that supports inclusive interactions with the clients/ community you serve


The video & “takeaway guide” covers how to structure and engage teams, covering:

  • Setting shared team/partnership goals
  • How we achieve our goals including using “unique” attributes to strengthen team performance
  • How we help each other in our goals/tasks/performance to ensure success
  • Values we live by that connect us
  • How, when and what we communicate to strengthen the team and performance
  • The mechanisms we will use to deal with “differences” and problems for a team member(s)
  • Process to on-board/connect members

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Connected Decisions that utilize diverging perspectives to find innovative, usable solutions

An inclusive and effective problem solving/decision making process is fundamental to today’s successful organizations. Engaging our teams as partners in reaching goals, creates the connection to each other, the organization and our communities/marketplaces required today. “Connecting” the team is critical to assure teams can be productive and even innovative given today’s more fragmented, challenging, fast-paced environment.


However, without a structured, effective problem solving/decision making process that takes into consideration the need to ensure shared and functional answers for all, the results can be “less than optimum”


Stonehill’s Connected Decision Making process gives teams a step-by-step guide on how to find the best solutions in addressing issues or opportunities, enabling team members to connect and produce a solution/plan, even with differences of perspective and experience that are more common in today’s demographically wider teams.


The video and “takeaway” guide” covers:

  • Connecting the needed outcome/solution with the larger org. goal/outcome it should support
  • Sharing perceived changes/circumstances that can impact (obstacle or opportunity) the outcome/solution
  • Given the obstacles or opportunities, identifying what is critical to factor into any solution/tactics
  • Shapes solutions/tactics that encompass all these Critical Success Factors - connecting as many factors as possible into a steam-lined solution (can produce innovative answers)

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Connect productively with the wider demographics in your community/marketplace

A strong connection to your community/marketplace in times of change is the most important component of continued success.


Research shows that to successfully “connect” today is no longer a it’s not a one-way communication;  marketing and showcasing your organization’s products and services.

Today’s community & marketplace expect to be listened/responded to and respected. This “inclusion” generates a sense of trust and creates the ability to serve them in ways they value – a profitable and productive connection that also helps you use your resources most effectively and successfully.


Our Connecting with your Community/Marketplace outlines a step-by-step process to strengthen and sustain your organization’s connection with your community/marketplace.


The video & “takeaway guide” covers the implementation of these three critical elements:

  1. Gaining a clear understanding of what they see as important in how you connect with them around your organization’s products and services, with a particular focus on elements that can then be factored into all your organization’s strategies and tactical plans
  2. Maintaining on-going, informative, profitable communication mechanisms to inform, enhance and sustain the connection including ways to reach wider demographics and non-traditional approaches.
  3. Strengthening the ability to measure the connection (and its individual elements) you have with the community/marketplace who you serve/sell to.

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